Full Job Description
Position: Digital Content Strategist
Location: Portales, New Mexico
Company: Digital Innovations Inc.
About Us:
Digital Innovations Inc. is a leading tech company specializing in cutting-edge digital marketing solutions aimed at empowering businesses to thrive in the digital landscape. Our mission is to create innovative digital strategies that drive engagement and turn ideas into reality for our clients across various industries. With a commitment to excellence and a focus on driving results, we are currently on the lookout for a talented Digital Content Strategist to join our growing team in Portales, NM.
Role Overview
As a Digital Content Strategist, you will play a pivotal role in shaping our content marketing strategies to enhance brand visibility and maximize audience engagement. Reporting directly to the Head of Content Marketing, you will collaborate with various teams to create compelling content that resonates with our target audience. Your primary goal is to develop and execute an innovative content strategy that aligns with our business objectives and ultimately drives revenue growth.
Key Responsibilities
- Develop and implement a comprehensive content strategy that aligns with our marketing goals.
- Conduct in-depth audience research to identify target segments and tailor content accordingly.
- Collaborate with designers, SEO specialists, and social media managers to create high-quality content across various platforms.
- Manage the content calendar and ensure timely delivery of marketing materials.
- Analyze content performance metrics to continuously improve engagement and conversion rates.
- Stay updated with industry trends and competitor strategies to inform our content strategy.
- Lead brainstorming sessions and content workshops to generate fresh ideas for campaigns.
- Write engaging articles, blogs, and digital content that adhere to best practices in SEO.
- Work with external contributors, such as freelance writers and agencies, to enhance content breadth.
Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in content marketing and strategy development.
- Strong understanding of SEO best practices and digital marketing techniques.
- Excellent writing, editing, and communication skills.
- Experience with web analytics tools (e.g., Google Analytics) to assess content performance.
- Ability to work collaboratively in a fast-paced, creative environment.
- Exceptional project management skills with a keen eye for detail.
- Familiarity with content management systems (CMS) is a plus.
Why Work with Us?
At Digital Innovations Inc., we believe that our employees are our greatest asset. We offer a dynamic and innovative work environment where your contributions matter. As a Digital Content Strategist, you will have the opportunity to:
- Work with a talented and passionate team who are leaders in their fields.
- Access professional development opportunities and continuous learning.
- Participate in engaging company events and networking opportunities.
- Enjoy an attractive benefits package, including health insurance, retirement plans, and flexible working hours.
- Be part of a vibrant local community in Portales, NM, known for its friendly atmosphere and supportive culture.
Our Commitment to Diversity
At Digital Innovations Inc., we are committed to fostering an inclusive workplace where everyone feels welcome. We encourage applications from individuals of all backgrounds and experiences, as diversity strengthens our creativity and innovation.
How to Apply
If you are ready to take your career to the next level as a Digital Content Strategist, we would love to hear from you! To apply, please submit your resume, a cover letter highlighting your relevant experience, and samples of your work showcasing your writing and content strategy skills.
Join us in shaping the future of digital content and making a significant impact for clients across various sectors. Your journey starts here!
Application Deadline:
All applications must be submitted by [insert application deadline].
Location and Environment
Portales, NM, is a beautiful city known for its rich cultural heritage and welcoming community. It offers a perfect blend of small-town charm and modern conveniences, ideal for professionals looking to settle down in a peaceful and friendly environment while enjoying easy access to larger urban centers.
Become a part of our innovative team at Digital Innovations Inc. in Portales, NM, and start your career as a Digital Content Strategist today!